Social media Olympics

The closing ceremony of the Paris 2024 Olympic Games featured a futuristic theme, highlighted by the 'Golden Voyager', which quickly became a sensation on social media. The ceremony also honored the origins of the Olympics with the raising of the Greek flag, carried by a silver horsewoman. Meanwhile, American wrestler Sarah Hildebrandt and other athletes have taken to social media, celebrating their victories in real-time, sparking a renewed sense of national pride and shared experience at the Games. The rise of social media has transformed how athletes interact with fans, allowing them to garner massive followings, as seen with breakout stars like gymnast Rebeca Andrade and rugby player Ilona Maher. Australian breaker Rachael Gunn has also gone viral for her unique performance, despite not advancing in the competition. Overall, the 2024 Olympics have harnessed the power of social media, creating a vibrant online presence that reflects the athletes' personalities and experiences.