Honey Deuce Cocktail Returns for US Open 2024

The Honey Deuce cocktail, created in 2005 by Nick Mautone for Grey Goose Vodka, has become the official drink of the U.S. Open, serving as a symbol of the tournament's festive atmosphere. Comprising Grey Goose vodka, fresh lemonade, Chambord raspberry liqueur, and honeydew melon balls resembling tennis balls, the drink has gained immense popularity, with over 450,000 sold in 2023 alone, generating nearly $10 million in sales. This year, the price for a Honey Deuce has risen to $23, reflecting its status as a cash cow for the event. Mautone attributed the inspiration for the drink to the appearance of honeydew melon balls while preparing a fruit salad, leading to a simplified version that proved successful on a large scale. The cocktail's success has led to the promotion of related merchandise and ready-to-drink canned versions available for fans outside the tournament. Overall, the Honey Deuce has not only become a staple at the U.S. Open but also significantly influenced the sports drinking culture over the years.