Jeremy Clarkson's new pub, The Farmer's Dog, has opened in the Oxfordshire countryside, drawing crowds from across the UK and beyond, inspired largely by his Prime Video series, Clarkson's Farm. On its opening day, hundreds of fans queued for hours to get inside, with some arriving as early as 6 AM. Clarkson himself acknowledged the overwhelming turnout, referring to the chaotic scene as a 's*** show' after 150 patrons were turned away due to capacity issues. The atmosphere was vibrant, with fans enjoying a variety of offerings, including a farm shop selling goods and merchandise. Despite the challenges, visitors expressed their admiration for Clarkson and his contributions to promoting the farming industry. Local residents, however, have voiced concerns about the disruption caused by the influx of tourists.