In August 2024, aespa topped the Singer Brand Reputation Rankings with a score of 7,073,467, marking a significant 30.83% increase from July. Their recent comeback with the album 'Armageddon' and the success of their world tour contributed to their leading position. Lim Young Woong ranked second with 6,031,267 points, experiencing a decrease of 17.16% from his previous score, while SEVENTEEN came in third with 3,959,166 points, up 33.08%. Additionally, aespa's Karina led the individual idol rankings, reflecting a 42.16% rise in her brand reputation index. The rankings are based on extensive big data analysis, including consumer participation and media presence, conducted by the Korea Brand Reputation Research Institute. Other notable mentions include IVE's Jang Wonyoung and ASTRO's Cha Eun Woo in the individual rankings, showcasing the dynamic landscape of K-pop popularity.