The NFL has implemented new kickoff rules for the 2024 season to increase returns and emphasize tackling, prompting the Kansas City Chiefs to consider safety Justin Reid as their kickoff specialist. Reid's dual role as a safety and occasional kicker positions him uniquely for this task, with his ability to tackle and kick showcased in previous games. The rule changes aim to make kickoffs more exciting while maintaining safety standards, potentially creating a market for kickers who can tackle effectively. Reid's expanded role reflects the NFL's shift towards more physicality on kickoffs and the strategic importance of versatile players in the league.